July 4th, 2012
Whether you are a freelance artisan, small business, mid-sized entity, or major corporation, you are no one without a web presence. In today’s completely wired world, an online presence is the primary means for increasing your company’s client base. Strategic web marketing skills and careful, targeted SEO & SEM implementation, are vital to the success of any company, no matter its size, mission, or history. Without a concerted online campaign for new products or initiatives, your company runs the risk of disappearing without ever making an impression.
Social media marketing has made it possible to use your own customers to advertise for you. Solid, functional website design can make it easy for potential and current clients to have their questions answered and conduct transactions immediately. If there is any question as to the overall functionality of your online presence, address those issues right now. For most people, their first impression of your company is based on your online identity, so make that identity count.